Who we are

It all began in 2010, when during a trip with our GS 1200 we felt the need to provide the bike with internal and external bags for greater convenience in transporting luggage; this is how GSEMOTION was born.

Online sales began with very few items and then, within a few years, expanded considerably with accessories ranging from bags, stickers and various aluminum products... always careful not to affect the design of the bike we love.

Our attention is focused on two aspects that we still consider fundamental today.

The first is the so-called "Made in Italy", a characteristic that is recognized all over the world as a synonym for "classy craftsmanship", all the companies that work with us are in Italy and mostly in the Florentine hinterland. Our creations are made with the utmost attention to the high quality of materials... We have always been looking for the top of the range.

The second is the creation of the best bags, stickers and accessories in general for customers who want the best, and have chosen the BMW GS brand for their motorcycle. Our accessories are in fact aimed at the niche market of BMW motorcycles, synonymous with elegance, refinement and exclusivity.

What we think is fundamental in our business is the passion and love that we convey in our work, we have been owners and enthusiasts of motorcycle travel and holidays for years, and this helps us to understand the needs and accessories that a "motorcycle traveler" needs.

Today we are forced to change our name... from GSEMOTION to MOTADD.. but what we will not change will be the passion and commitment and attention to detail that allow us, for several years now with increasing success, to make our passion ... our work.